james2007 EP [label sleeve]

jamesjamesjames

Record label
Shall Not Fade
Catalog Number
SNFCC008
Release Date
September 17th 2021
Genres

Tracks

playpostitleartistsduration
A1It's Not You, It's Me
A2My Purple iPod Nano
B1Orange Tesla
B2I Dunno Her

jamesjamesjames hovers somewhere between Y2K house and super-sugary PC music, creating a unique and sexy sound that just feels expensive. The Melbourne-based artist has built a large following with poppy earworms and pounding house, and now joins Shall Not Fade's Classic Cuts series for a full EP of hits. james2007EP starts with the anthemic "It's Not You, It's Me"; pairing the rumble of jungle breaks with melancholic, airbrushed vocals that show their SOPHIE influence, it's an eye catching opener. "My Purple iPod Nano" has a sound palette which will transport you straight back to a 00s club night, teasing a climax that stays just out of reach with pumping synth stabs and a kick drum that packs a punch. On the B-side, "Orange Tesla" is a high-pressure roller that centers a pacey melody - sure to be a 3am dancefloor energiser. The record closer, "I Dunno Her", brings back the emotive edge with spaced out pads and glittery little ear candy moments overarching the still-racing beat. Ballad-like vocals that are barely perceptible add depth. This EP showcases jjj's talent for catchy and clever hybrid music, which is sure to make him one to watch.